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Check out Pacific Scoop for six articles about the conference:
PIMA Conference: Young Pasifika people embrace new media, oldies stick to 'trusted' media
Veteran broadcaster Sefita Hao'uli: "If you look at Pacific Island radio we are definitely 40-plus if we are lucky." Photo: Kim Bowden/PMC
Pacific Scoop:
Report – By Kim Bowden
While younger and expatriate Pacific audiences are quick to embrace digital media, industry leaders say older Pacific Islanders continue to rely on radio, newspapers and television as their preferred information source.
Tom Etuata, chief executive of Pacific Media Network, says "routine is hard to break" and older generations still turn to traditional media as "they are trusted sources" of information.
He says although he carries an iPhone, his paper and pen option is also always close to hand. Read more »
PIMA Conference: Pacific journalists call for better 'brown' cultural know-how
Cultural challenges forum facilitator Sandra Kailahi at the PIMA conference on Friday. Photo: Kim Bowden
Pacific Scoop:
Report – By Hamish Fletcher
A panel of Pacific journalists speaking at Friday's PIMA conference say while they have cultural obligations to their communities, this does not override their commitment to upholding the basic tenants of journalism.
While discussing challenges facing Pacific journalists in commercial newsrooms, Radio New Zealand's Pacific affairs correspondent Richard Pamatatau said despite the need to consider cultural concerns, journalists must always attempt to be fair, balanced and accurate.
"When it comes to reporting stories, you are there to report the facts, not give your opinion. You have to remember that you're a journalist," said Pamatatau. Read more »
PIMA Conference: Students teach old dogs new tricks
Workshop participant Eleanor Patelu (left) has fun with her Randwick Park student teacher as she learns. (Photo, Kim Bowden/PMC.)
Pacific Scoop:
Report – By Kim Bowden
Techno-savvy young students became teachers at the Pacific Islands Media Association (PIMA) conference, schooling Pacific media practitioners in how to take advantage of new technologies and self-publish online.
More than 20 Randwick Park primary school students converged on AUT University in Auckland to tutor conference participants on to how to set up a blog page, or make a simple video to podcast. Read more »
PIMA Conference: Kalafi Moala doubts if technology is king
Keynote speaker Kalafi Moala at the PIMA conference in Auckland. Photo by Yvonne Brill/PMC
Pacific Scoop:
Comment – By Rose Rees-Owen
After reading Kalafi Moala's criticisms of leadership in Tonga, and how he referred to the Tongan King as "a man of fiction" in his book Island Kingdom Strikes Back, he brought an air of intimidation to the PIMA conference.
He seemed like a man who said what he thinks, and would not hold back if he did not agree. It was a surprise then when a smiling Moala took to the stage at the PIMA conference and made jokes about weight loss.
However the jokes stopped when he talked about issues that were passionate to him and one issue that he addressed was technology. Read more »
PIMA Conference: PIMA vows to move ahead on Pasifika television
Iulia Leilua, chair of PIMA at the AGM on Friday. (Photo: Hamish Fletcher, PMC.)
Pacific Scoop:
Report – By Alex Perrottet
The Pacific Islands Media Association (PIMA) has established a "Pasifika television" working group as a major resolution at its annual general meeting at AUT University in Auckland on Friday.
The meeting was part of the PIMA's annual conference, which included DIY workshops, panel discussions and a keynote speech from Kalafi Moala, publisher and chief executive of Tonga's Taimi Media Network and the founding chair of PIMA. Read more »
PIMA Conference: Pacific press freedom under constant threat – Kalafi Moala
Kalafi Moala, keynote speaker at Pacific Islands Media Association (PIMA) conference, warned that journalists must not take freedom of expression for granted. (Photo: Kim Bowden/PMC.)
Pacific Scoop:
Report – By Kim Bowden
Press freedom in the Pacific Islands is under constant threat, says an industry stalwart, but the media fraternity in the South Pacific's biggest nations take the right for granted.
Kalafi Moala, vice-chair of the Pacific's new media freedom group PasiMA, delivered the keynote speech at today's 2010 Pacific Islands Media Association (PIMA) conference in Auckland.
He told the New Zealand journalists present, they take freedom of the press for granted, a luxury that is not an option for Pacific colleagues. Read more »
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